For a number of years, Patricia Rogers-Ridgeway and her colleagues across the country have been sharing the formula for successfully pairing food and wine through their ZiNG!™ workshops. The secret is chemistry. In her workshops, Trish breaks wine down into six elements: acidity, viscosity, fruit, sugar, alcohol and tannin. Most food dishes have a dominant component, either salt, oxalic acid (bitter), acidity, unami (savory), fat, sugar, spice or protein. By understanding the relationship between the elements and the dominant food components you’ll never ruin a good meal with the wrong wine, or spoil a great wine, with an ill-matched entrée.
ZiNG! is for any-one who:
- sells wine and wants to showcase the best food matches
- sells food and wants to recommend the best wine pairings
- wants to have a great dining experience
ZiNG! is for distributors
As a distributor you build a personalized list of your wines on your own ZiNG!™ app, creating the ideal sales aid for your staff. The personalized app provides a framework for you to collaborate with your customers and to help your staff confidently recommend and select appropriate wines for a restaurant’s food pairings.
You can give your customers access to your data by publishing it to the ZiNG! cloud, enabling your customers to browse and perform research with your listings at a time that convenient to them.
By allowing the ZiNG! app to recommend pairings based on chemistry you can find the appropriate pairing for a wine that may initially seem difficult to place, helping you sell more wine.
ZiNG! is for restaurants
As a restauranteur you can house both your menu and wine list in the ZiNG!™ app, creating a tool to discover the availability of suitable pairings. The ZiNG! app provides you with an excellent environment not only to train your staff about pairing wine and food but to collaboratively design and develop a menu and wine program that is full of great experiences.
By subscribing to the wine lists that your distributors have published to the ZiNG! cloud you can do the research to find the perfect compliments to your food style, even if you do not have a trained sommelier on staff. Similarly subtle changes to the dominant elements within a dish can influence your wine selections.
ZiNG! can help you take the mystery out of a wine list and give confidence to your diners that they can select pairings that will enhance their meal, and you can sell more wine in the process. ZiNG! can also give you confidence to offer different (but more suitable) wines instead of relying purely on name brands.
ZiNG! is for diners
Don’t ruin a special occasion with a mis-matched wine pairing. Use ZiNG!™ to pick the best wine for your appetizer, entrée or dessert. How often have you been a member of a large party and have to come up with a wine when every-one has chosen a different meal? Bamboozled by an extensive wine list full of bottles that you have never heard of, let alone know what they taste like.
Well ZiNG! can come to the rescue.
The ZiNG! app can be used table-side, on, for example, an iPad supplied by the restaurant or a diner’s personal iPhone on which they have subscribed to the restaurant’s data. ZiNG!’s pairing algorithm can take several different dishes from several courses, and offer suitable matches for each one. ZiNG! can give you the confidence to select wine and food pairings that will work and leave you to enjoy your meal.
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